Power Lines

How you get your energy is evolving. In this captivating miniature papercraft world follow along a line of conductive ink as it travels through an energy ecosystem and meets GE’s Reservoir Solution.

Brought to life by Director Vikkal Parikh with our friends at VaynerMedia. Shot practically on location at Ataboy Studios in New York City.

Case Study

Client: GE

Agency: Vayner Media

Director: Vikkal Parikh

Editor: Matt McGee

Compositor: Adam VanDine

Producer: Melissa Tanzer

Flame: Meggen Burdick and Peter Charles