adidas "Clean Classics"
adidas’s most legendary sneakers received a sustainable twist in 2020. For the first time, adidas Originals remakes its most iconic sneakers to address the concern of our generation - plastic waste.To announce and launch this initiative, we were invited by Annex 88 to produce a series films.
Clean Classics, a range of court classics, redesigned to reduce the brand’s impact on the environment. At the core of this pledge is Primegreen; a series of high-performance materials containing a minimum of 50% recycled content.
